What is Pay Per Click Advertising?
Essentially pay per click is exactly what it says on the tin. Each time your advert is clicked on you will pay a small fee for the visit to your site. There are different types of PPC ads, but one of the most common types is the paid search ad.
What Excalibur Marketing Can Do For You?
As you can imagine, if ppc is not implemented correctly, it can be an expensive endeavour. However, at Excalibur we can ensure ppc is implemented correctly, ensuring a smooth process to provide the best returns on your investment. Through market related indicators we will be advertising your ppc adverts towards a highly concentrated audience. In turn the fee will become somewhat redundant if it is say £5 and bringing your business £150 in revenue.