Why Choose Pay Per Click Advertising?

Pay per click adverts will appear first in google searches above organically ranked sites. PPC Marketing means your website is getting the first chance for new traffic, in turn, making the chance of them coming to your page much higher.

Secondly, it is measurable. Your business can see a clear ROI with pay per click marketing strategies. This can then show you where any potential weaknesses and strengths lie. Are you getting plenty of traffic and not converting these to sales? Or is it that the link isn’t gaining enough traction? These are all important factors when implementing new strategies. If you measure it, you have a better chance of managing it.

Pay per click marketing is also controllable. Therefore you can decide how much you are willing to invest in gaining new customers. It also gives smaller businesses to compete with companies who have a significant market share, as pay per click doesn’t depend on Google algorithms and search engine optimisation. However, it can, in turn, build your search engine optimisation.

What Excalibur Marketing Agency Can Do For You?

Through pay per click marketing (PPC) we can grow both your current target market and new target markets. Penetrating new target markets can be tough, but with a tailored approach of PPC marketing we can make this easy. We can put peramiters in place making sure that you control the costs and budget of your marketing. Using both remarketing techniques, to retain business and turn window shoppers in to buyers. As well as avenues such as Google Ads to gain conquest business otherwise known as new target markets. Below we are going to discuss the advantages of using our PPC services.

What PPC Marketing can do for your business

How does PPC help you reach a new business audience?

The beauty of PPC is that it allows you to show your ads to your targeted audience instantaneously. Whereas SEO can be very time consuming and competitive, PPC takes a more direct route. You are in control, we select keywords that you will be targeting and is relevant to your target market. There is many PPC platforms available to you, with the most popular being Google ads and Facebook ads. As part of our approach we will research which will work best for your company. It is a completely stress free campaign as we will manage everything for you, within your budget.

How well does PPC work with other digital channels?

PPC can fit in to a plethora of digital marketing campaigns by either boosting of the performance of other channels or driving traffic in to fresh content. This helps the likelihood of moving potential consumers to a conversion. If you are using several marketing strategies, we always make sure they’re collaborating with one another effectively. For example, linking your PPC campaign with a well performing youtube channel in your market area can increase conversion tenfold. This is because we will be aiming the message at potential markets that have already shown an interest in your product or service.

Here is a few reasons why you should use Excalibur Marketing as your PPC Agency

With the world of PPC growing and more data becoming available to advertisers it can often be confusing or overwhelming on which approach to take. This can lead to a lot of money being invested for very little return. Fortunately, at Excalibur we know how to navigate the market, therefore you can be happy in the knowledge your money has been invested wisely.

We are a results driven business. Focusing on delivering new leads and sales to your business.

We offer monthly reporting. This is broken down in to several formats, to suit you best and delivered in an easy to understand approach. We make sure you understand the work behind the end result.

We give a tailored marketing approach. Marketing is not a one size fits all business. At Excalibur, we understand that and adapt our approach to your demands and needs. Aligning your marketing with your niche.

If you aren’t seeing the results that you want to see, why not get in touch?

REQUEST YOUR FREE PPC REVIEW & TAILORED PROPOSAL

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Pay Per Click Advertising

Speculate to accumulate with the right PPC strategy through Excalibur Marketing Agency.